SEO Spin Local: SEO for Service-Area Businesses in Stoke on Trent

We will build a website for your business that brings in new customers from Google.

SEO Stoke on Trent
local business seo stoke
get your business online

What is SEO Spin Local?

SEO Spin Local is an internet marketing service for small businesses in Stoke on Trent.

First our web designers will build a website that promotes your services. Our SEO specialists will then use proven SEO strategies to get you to the top of the search engines search results where customers will find you.

The exact marketing services we use on your website will depend which option you subscribe to:

Option 1: Starter

If you are doing your own promotion on Facebook, Google Ads, Google My Business or anywhere else then the starter option may be the one for you. We will ensure your website is fast, works on all devices, and is optimised for your services and brand name. We will perform ongoing software updates and maintenance to ensure everything is running smoothly and you never miss out on a lead. We will also give you advice on your Google My Business strategy so you can grow your reviews faster. The benefits of Option 1 are included in all other options.

Option 2: SEO

SEO stands for Search Engine Optimization and as an SEO company, we have a team that can get your website above your competitors. In the SEO package we will add additional pages to your website so you rank in Google for every location you serve. Will will do ongoing link building to make sure you get as much traffic as possible for an optimal ROI. If you have a lot of competition, it can take up to 6 months to get full results from SEO alone. If you work on your GMB things will be faster, but we’ve also added option 3 to help further.

Option 3: Google Ads

If there are already a lot of other businesses competing on page 1 of Google for your keywords, you can use Google Ads (PPC – pay per click adverts) to jump above them from day one. We will use advanced advert split testing and optimisation to take you above your competition, whilst spending less on ads than them.

Option 4: SEO & Ads

With option 4 you get the best of both worlds and your business will grow much faster. We also offer advanced tracking and traffic reporting exclusively for option 4 customers (see exactly where your leads are coming from).

Website Build

We will build a website that is optimised for generating leads.

Google My Business

We will help your grow your GMB reviews and get in the 3 pack & maps.

SEO & Link Building

We’ll increase visibility by ranking you for all your services in all your locations.

Google Ads

If you need customers fast, we will use a PPC campaign for instant ROI.

SEO Spin’s coming home

An SEO service for Stoke Clients

SEO Spin was originally founded in Stoke in 2010. In 2012 we moved to Asia and helped hundreds of digital marketing agencies all over the world with search engine optimisation for their local business clients.

In 2020 we moved back to Stoke and back to our roots to create a website marketing service especially for companies in Staffordshire.

We will use our expert knowledge and 10+ years SEO industry experience to deliver search engine rankings that bring you leads that you can convert into customers.

link building in Stoke
web design and marketing
Are you a good fit?

Who we will work with

SEO Spin Local is a marketing service designed for small businesses that provide services in Stoke-on-Trent, Newcastle-under-Lyme and the broader Staffordshire area.

We specialise in Stoke on Trent SEO for service-area businesses (i.e. they carry out work at the customer’s location)

Examples include sole traders/self-employed or limited companies that are; cleaning services, plumbers, gas and heating engineers, electricians, landscapers, roofers, pest control, locksmiths, painters and decorators, photographers, mobile hairdressers – you get the idea.

If you’re not a service-area business, your customer base is national or you’re based outside of Staffordshire please contact us first with your details.


Website Build

Modern Custom Design
Licensed Images
Professionally Written Content
Pages For All Of Your Services
Conversion Optimisation (Calls & Emails)
Search Engine Optimisation



Setup fee + Monthly option below…

Option 1:

Fast Hosting
PageSpeed Optimisation






Option 2:

Everything in Option 1 &
Additional Location Pages
Advanced On-page SEO
Google My Business SEO
Off-page SEO (link building)
Competitor Analysis





Option 3:
Google Ads

Everything in Option 1 &
Ad Building
Ad Landing Pages
Ongoing Split Testing





Option 4:
SEO & Ads

Everything in Option 1 &
Everything in Option 2 &
Everything in Option 3 &
Advanced Tracking
Advanced Reporting





All prices are VAT-exclusive

*Includes up to £100 per month Ad Spend. Additional spend billed extra (optional & capped by default).

The Process


Provide Details

You complete the simple order form, then give us your business info and any ideas you have for the website in the intake form questions.

Research & Design

During the first month our writing team will research & write the content for your website then our web developers will build your custom website.

Promotion (4 options)

Our SEO experts will work on your site each month (depending on the internet marketing option you chose) to beat the competition and deliver results.